Technology is our friend: And now to something completely different: Eye tracking
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July 16, 2011

And now to something completely different: Eye tracking

Very interesting eye tracking study - gender specific. Find the full slideset here.
Apparently, men spend more time looking in the face of half naked women (average: approx. 40% more than women do), while women generally spend more time checking out the body. Not as surprising is the fact that in the end, men don't see much more than the face - in this case, we don't care at all about the shoes .-)




Study has been conducted and published by http://eyetrackshop.com/