Technology is our friend: February 2011
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February 28, 2011

The second screen really comes to life

Yesterday was Oscar night. While the TV show was super-long and, at least in my eyes, pretty boring, I found myself googling and surfing all the time. What I did not know: I could have (potentially) bought my way into a more interesting TV show. For iOS, it would have been 9.99 USD.
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February 19, 2011

This Headline might be a little bold, huh?

I usually love RWW, but this headline about Obama's Dinner with the Silicon Valley Elite might go a little bit too far.


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No comment necessary

Jimmy Fallon promotes a song on TV.


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February 18, 2011

Pretty cool 2nd screen app

Experiments with 2nd screens get serious. After ProSieben's Galileo experiment we now see a very interesting ad-app-2nd-screen approach by Honda. I dont think this will always work with special apps but rather with some that will collect a critical mass and will be then used by advertisers and content providers in future to make people engage with their content.

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February 14, 2011

Why a mini-iPhone is inevitable

A few days ago the rumor came up that Apple will offer a low-priced "mini-iPhone" (look here or here). I don't see that as a rumor but an inevitable step in Apple's further growth and cannot understand the irritations some people expressed in comments and posts.

Here's why:

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2 cents on Egypt and Facebook

The media has been full of how Facebook and Twitter were the backbone of the Egyptian Revolution (#Jan25), but at least in German media, no one went deeper than just saying that social media was used to coordinate protests. You were led to believe that some magical social peer-to-peer-superpowers must have been at work to make all this possible and people grateful for the existence of Facebook. But what did social media and the internet in general really contribute?
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February 11, 2011

Say hello to my little friend...

It finally happened: Nokia goes WP7. I was really impressed with Stephen Elop's memo that leaked a few days ago where he compares Nokia's situation to a man who is standing on a burning oil platform and, instead of accepting sure death, decides to jump 30 meters down into the dark, where supposedly there will be ice-cold water but no guarantee of survival - just a higher probability than zero. The fire on the platform made him change his behaviour. Now, Nokia changes its behaviour and finally dumps pain-in-the-a..-Symbian.
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