Technology is our friend: December 2011
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December 23, 2011

Why Path is what Google+ should have been

Looking back on 2011 in the digital sphere, it is hard for me to find those one or two highlights that were groundbreaking, new, innovative and lead the way into 2012. Everything that happened in 2011 was pretty foreseeable and a continuation of 2010 developments without any major disruption. The one most remarkable thing in my eyes was Google+: Not because of its success, but because many people realized that Facebook may not rule forever. For now, I made up my mind: Google+ will most probably not be able to significantly hurt Facebook. But it was amazing to see how many people were obviously waiting for a Facebook alternative.
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December 9, 2011

Often true.

Product Manager: A person who believes that nine women can deliver a baby in one month.
via @Anja Gottschling
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December 5, 2011

Social Traffic

Everyone who works for a magazine, a newspaper or a tv station knows that "best xyz of the year" is always good content. This is the case for "The 45 most powerful images of 2011", too. But it is a special kind of content: everybody enjoys it, but no one really aks for it. In online media terms, it is the classic example for "unexpected relevance" (turns up in your news feed, stream) versus "expected relevance" (something you would search for, i.e. google it).
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